Business

Although we all want new patients signing up for care, it can be frustrating when you invest so much time and money into your marketing efforts to bring in consults, and then in the end, they don’t sign up for care. To add insult to injury, you may even be charging fees much lower than you’re comfortable with.
Your clinic washroom is dirty, there is accumulated dust under your treatment table, your receptionist is short with a patient on the phone, your trashcan is overflowing, or even worse – you do not give your best effort during a treatment. All of the above things can be documented in an online review with a smartphone.
As a semester ends, new chiropractic grads may open up shop in your neighbourhood, effectively trying to grab at the same pool of patients that you are. Getting new patients through your door could become more difficult.
In September 2015 I wrote a column called “Business is Life.” In it, I spoke about Sault Ste. Marie, Ont., a town of 75,000 people. They have 10 chiropractors along a two-kilometre stretch of the Great Northern Road.
As a chiropractor, you’ve worked tirelessly to improve your patients’ quality of life and build your practice – and then you get a two-star rating on Google. No one likes a bad review and you don’t want it affecting your business.
Halifax, N.S. — There's a new website aimed at helping Canadians find their ideal chiropractor. Chiropractors.ca has completed its first month of operations, demonstrating encouraging growth. Within its first 30 days, 90 Canadian chiropractors registered their practice profiles with Chiropractors.ca.
For most retirees, the thought of retirement always seems to be some destination far off into the future. But like many things in life, retirement has a funny way of approaching with greater speed each passing year.  
If you've never seen a "perspective sculpture" in person, you've probably run across a few online. One of the most famous is dedicated to Nelson Mandela.
A series of proposed class action lawsuits have been launched against some of Ontario's largest insurance companies, alleging they are breaking rules that govern payments to automobile accident victims.
One of the greatest regrets people have is not taking enough time for themselves, particularly as they age. A closely-related question is deciding at what age to retire from practice.
We’ve heard the term “passive income” many times, but do we really know what it means? Passive income is generating money from a concept or organization that does not require our direct presence. Residual income calculates how much money we have left over after we pay all our expenses.
Health spending in Canada is expected to reach $6,604 per capita this year – or about $200 more per person compared to last year – according to a report released Tuesday by the Canadian Institute for Health Information.
The Internet and social media have changed our world.
Your personal identity may fall at the mercy of sophisticated hackers on many websites, but when it comes to health data breaches, hospitals, doctors offices and even insurance companies are oftentimes the culprits.
I recently predicted that health data from electronic sources could soon be compiled into a health or wellness report and shared with insurance companies to help them determine who they’ll cover.
When it comes to understanding what makes people tick—and get sick—medical science has long assumed that the bigger the sample of human subjects, the better. New research suggests this big-data approach may be wildly off the mark.
In light of the increasingly aging population in Canada and advances in digital technology innovation in health care, a new study commissioned by Telus Health reveals those who would benefit most from health-care innovation are the least likely to adopt it.
More than ever, the success of an organization depends on its ability to prepare for change and predict which trends will make a major impact. The chiropractic industry is no different.
When I was in chiropractic school, I had one of my professors tell me that in real-world practice there would be the opportunity to make a lot of money, but the path we chose would determine our happiness.
Most chiropractors, like other health-care practitioners, will at some point in their careers need professional or retail office space.
Working from a home office is a welcome break from stressful daily commuting and bad weather issues, and can help busy chiropractors achieve a better work-life balance.
New patients have their own unique needs and you have some detective work to do. Whether in the patient’s hand on the intake form or yours as you conduct a patient interview, you need to record the answers to the many questions you have about the complaint, which brings them in.  
The intake form you use with all of your new patients is more than just the first piece of paper that your patient touches. It gives you an opportunity to make a great first impression for both your profession and your professionalism. The intake form becomes the foundation of their clinical record, and by extension, the care you deliver.
Toys “R” Us (USA), Sears Canada, and Target Canada. All of these companies had expenses that grossly overshadowed their revenue. As the losses mounted, they did nothing to stop the financial bleeding. When these businesses finally tried to do something, they were in too deep.

Subscription Centre

 
New Subscription
 
Already a Subscriber
 
Customer Service
 
View Digital Magazine Renew

Most Popular

We are using cookies to give you the best experience on our website. By continuing to use the site, you agree to the use of cookies. To find out more, read our Privacy Policy.